Dec 10, 2025
Brazilian Funk, World Music’s New Darling, Hits Austin Clubs
byOisakhose Aghomo
Sometime close to midnight, as the bass to MC Joao’s “Baile de Favela” dropped, a group of people in business casual hurried across the Coconut Club’s dance floor, drinks in hand, to dance — hooked by the electric beat of Brazilian funk.
Brazilian funk is the latest Latin genre breaking out from TikToks and into the clubs – a testament to Americans’ growing interest in global music.
“I’ve been DJ’ing for maybe 12 plus years here on Sixth Street, and man, like 10 years ago, it was nothing but hip-hop and like pop, Top 40,” said Austin DJ Ray “All Day Ray” Rivera. “You couldn’t play much Latin. You couldn’t do anything like that.”